SUBSIDIARY ABS-CBN Corporation
POSITION Technical Ad Operations Lead
WORK LOCATION National Capital Region
DATE POSTED September 08, 2017

BUSINESS SUMMARY

ABS-CBN Corporation is the Philippines' leading information and entertainment multimedia conglomerate. The Company is primarily involved in television and radio broadcasting, as well as in the production of television and radio programming for domestic and international audiences and other related businesses. ABS-CBN produces a wide variety of engaging, world-class entertainment programs that are aired on free-to-air television.

The Company is also one of the leading radio broadcasters, operating eighteen radio stations throughout the key cities of the Philippines. ABS-CBN provides news and entertainment programming for nine channels on cable TV and operates the country's largest cable TV service provider. The Company also owns the leading-cinema and music production and distribution outfits in the country. It brings its content to worldwide audiences via cable, satellite, online and mobile.

The Company has interests in content development and production, cable and satellite television services, merchandising and licensing, mobile and online multimedia services, glossy magazine publishing, video and audio post production, and overseas services, all of which complement and enhance ABS-CBN's strength in content production and distribution.

RESPONSIBILITIES

    POSITION SUMMARY:

    Responsible for strategically planning, evaluation, troubleshooting, implementation and integration of all ad technologies as demanded by the fast changing digital landscape.
     
    DUTIES AND RESPONSIBILITIES:
    • Technical contact for third party vendors, internal teams, and LOBs
    • Create and document tests, policies, procedures and technology implementation
    • Manage escalation of technical implementation of ad products
    • Identify and resolve technical issues related to ad server technology and/or ad tag implementations for both clients and internal teams
    • Facilitate the technical aspects of clients successfully placing conversion and provide guidance to clients and ad campaign specialists
    • Advise clients, internal teams, and stakeholders on best practices to ensure on time, performance, and successful executions of ad technologies
    • Act as liaison between Ad Operations, Platform, and IT Teams
    • Surface, investigate, communicate and drive issues in ad technologies to resolution
    • Provide support to the larger ad operations group with assigned  custom projects requiring one-off investigation and troubleshooting
    • Create, monitor, manage inventories for ABSCBN properties
    • Oversee testing of ad technologies and its integration with ABSCBN digital properties
    • Work together with the Digital Ad Campaign Specialist in identifying and resolving problems such as under serving campaigns, and overbooking of campaigns
    • Work with site owners and relevant teams to ensure successful integration of ad technologies with relevant technologies

REQUIREMENTS

     
    • BA/BS with industry emphasis or related experience
    • Minimum of 2-3 years’ experience in digital ad operations
    • Ad Operations expert, with strong understanding of multiple ad serving technologies
    • Excellent understanding of trafficking, rich media, ad tags, HTML, SQL, Javascript, MS Excel
    • Experience with both behavioral targeting, retargeting and programmatic sales
    • Experience troubleshooting campaign set-ups
    • Familiarity of how web sites and online ad work
    • Familiarity with rich media vendors and web debugging tools
    • Exceptional relationship management and communications
    • Must be highly detail-oriented, exceptionally organized and have the ability to multitask with detailed projects in a fast-paced work environment
    • Knowledge of ad serving constituent technologies
    • Experience with ad servers, bid managers, or DSPs

Preference will be given to candidates who APPLY ONLINE.