SUBSIDIARY ABS-CBN Star Music
POSITION Contributing Writer (Social Media)
WORK LOCATION National Capital Region
DATE POSTED September 07, 2022

BUSINESS SUMMARY

Star Recording, Inc. - or simply, Star Records - was a major diversification move in the evolution of ABS-CBN from a broadcast media to a fully integrated entertainment company. After gaining a solid foothold in film production and distribution (Star Cinema) and merchandising (ABS-CBN Licensing), venturing into the music business was an obvious development. 

Incorporated in February 1995, Star Records began commercial operations in September of the same year, having signed an exclusive distribution agreement with Sony Music Entertainment, covering the entire country except Metro Manila. 

Within a few months, the company managed to set up what has become the largest provincial sales and distribution network, with branches in Cebu, Iloilo, Davao and Cagayan de Oro, complemented by a team of sales representatives for Northern, Central and Southern Luzon.

RESPONSIBILITIES

    1. Participates in brainstorming sessions for the creation of social media strategy, platform determination and campaigns with the help of research and benchmarking.
    2. Prepares appropriate captioning for social media postings based on context provided.
    3. Schedules and publishes social media postings. Generates, edits, posts and shares content (original text, images or video) that build connections and encourage communities to participate.
    4. Collaborates with community managers and social media teams on public-facing messaging and partnership programs.
    5. Communicates and responds to social media followers
    6. Stays up to date on best practices, emerging and trending topics in social media by attending social media workshops, synergy, alignments, etc.
    7. Participates in development and execution of growth strategies for the label’s various social accounts and pages toward strengthening brand presence, identity, and viability.

REQUIREMENTS

    - Has good oral and written communication skills
    - Social media and tech savvy
    - Ability to work in a team fostered environment.
    - Ability to work in a multi-tasked environment.
    - Ability to prioritize and organize work.

Preference will be given to candidates who APPLY ONLINE.