SUBSIDIARY ABS-CBN Corporation
POSITION Advertising Platforms Lead
WORK LOCATION National Capital Region
DATE POSTED October 25, 2021

BUSINESS SUMMARY

ABS-CBN Corporation is the Philippines' leading information and entertainment multimedia conglomerate. The Company is primarily involved in television and radio broadcasting, as well as in the production of television and radio programming for domestic and international audiences and other related businesses. ABS-CBN produces a wide variety of engaging, world-class entertainment programs that are aired on free-to-air television.

The Company is also one of the leading radio broadcasters, operating eighteen radio stations throughout the key cities of the Philippines. ABS-CBN provides news and entertainment programming for nine channels on cable TV and operates the country's largest cable TV service provider. The Company also owns the leading-cinema and music production and distribution outfits in the country. It brings its content to worldwide audiences via cable, satellite, online and mobile.

The Company has interests in content development and production, cable and satellite television services, merchandising and licensing, mobile and online multimedia services, glossy magazine publishing, video and audio post production, and overseas services, all of which complement and enhance ABS-CBN's strength in content production and distribution.

RESPONSIBILITIES

    • Monitor and maintain the health and performance of all digital advertising platforms used by ABS-CBN Collaborate with external vendors, Tech and Ops to scope, test and implement new ad products
    • Producing and managing documents such as process workflows, troubleshooting guides and FAQs
    • Manage the channel partner relationships for operational implementation of ad strategy across the digital product portfolio
    • Own the delivery of new ad product and platform initiatives working with as a part of project teams and leading them as needed
    • Be the point of escalation for the Campaign Management team and the greater business when troubleshooting advertising related issues
    • Work with cross functional teams including Tech and Data
    • Assist with the training of Ad Ops as part of any new Ad Product/Platform launches
    • Main POC for all ad related platforms

REQUIREMENTS

    • Must possess a Bachelor’s Degree
    • A passion for the digital advertising industry, an understanding of current trends and knowledge. 
    • 4 – 5 years’ experience in ad ops, digital product or agency space. 
    • Proficiency with Google Ad Manager (DFP) 
    • Understanding of ad operations, reporting and analytics 
    • Understanding of programmatic, ad tech, SSP’s, and PMP’s 
    • An analytical thinker who can problem solve confidently. 
    • Highly developed communication and relationship building skills. 
    • Confident in presenting to internal/external stakeholders. 
    • Ability to work under pressure and meet deadlines.
    • Proven track record in deploying new ad products, platforms or processes 

Preference will be given to candidates who APPLY ONLINE.