POSITION Content Partnerships Lead (iWantTFC)
WORK LOCATION National Capital Region
DATE POSTED July 31, 2023


ABS-CBN is considered one of the country’s leading media and entertainment companies, with service offerings across the different platforms of media, servicing a wide array of customer segments. 
As an organization, ABS-CBN affirms its mission of being in the service of the Filipino and all of its stakeholders worldwide. The company is driven to pioneer, innovate and adapt as it continues to provide information, news and entertainment that connects Filipinos with one another and with their community - wherever they may be. ABS-CBN is firmly committed to pursuing excellence. 

Prior to the shutdown of its broadcast operations in 2020, ABS-CBN was the largest television network in the Philippines. As a radio broadcast company, it operated 22 radio stations including anchor radio stations in Mega Manila, DZMM and DWRR, in the AM and FM bands, respectively. 
The company delivers television programming outside of the Philippines to over 3 million viewers in North America, the Middle East, Europe, Japan, Australia, Canada, and other countries in Asia, through the internet and the Company’s global distribution platform, TFC, using DTH satellite service, cable television channels, IPTV, mobile applications and video streaming services. Its offerings are further complemented by subsidiaries focused on other multimedia services such as film production, music recording, telecommunications, and magazine and book publishing. 



    The iWantTFC – Content Partnerships Lead will be instrumental in driving success for iWantTFC by strategizing, implementing and maintaining win-win content partnerships that align with iWantTFC’s business objectives. He/She is responsible for identifying and growing strategic business partnership opportunities involving, but not limited to, internal and external content creators, producers and distributors for Originals Co Production, Line Production, Content Distribution, Content Acquisition, iWantTFC Tickets (KTX) among others.

    The Content Partnerships Lead will work closely with iWantTFC’s Programming, Production, Content Operation and other teams within Digital. He/she will also work closely and liaise with various internal and external content production teams, third-party counterparts and various ABS-CBN partners such as Program Acquisition, Marketing, Legal, Finance, Sales, Revenue, Data, Product, Marketing, and others, in order to execute and deliver partnership agreements and deliverables.

    • Strategize, develop and implement mutually beneficial content partnerships end-to-end process from objectives setting, deal terms negotiations, revenue projections, promotion ideation, internal processes and coordination, performance tracking and reporting and monitoring of revenue remittance to partners.
    • Act as the Project Lead, directing the implementation of all partnership-related initiatives and campaigns, working closely with the identified partner and supporting internal departments for the completion of the project.
    • End-to-end lead for all iWantTFC Tickets (TVOD / PPV / Paid Events) projects – from sourcing of third-party content, negotiation and finalization of deal terms, managing the title/event orchestration, monitoring and revenue reporting.
    • Swift, effective planning and project management for multiple, simultaneous initiatives with varying degrees of priority and complexity
    • Build key customer relationships and drive the performance of all partnerships against predetermined KPIs that contribute to iWantTFC’s business goals/objectives
    • Take lead in creating and managing the partnership contracts, working closely with Legal and Information Security/Data Privacy departments
    • Create partnership campaign reports, with insights and recommendations
    • Prepare and facilitate partner workshops and business reviews
    • Point of contact for all identified partners
    • Must stay abreast of changing market conditions, competitive landscape and emerging
    • trends and technologies and provide iWantTFC management committee and internal
    • stakeholders periodic updates


    • Possess a Bachelor's degree in a job-related field such as Marketing, Communications or Digital Advertising with 5 or more years of industry experience in Media, Content Production, PR/Ad Agencies, Social, E-Commerce, Telco, and similar industries
    • Proven project management skills to drive the implementation of the projects/campaign with internal and external partners
    • Ability to thrive in a fluid and entrepreneurial environment. Team-player. Flexible and can adapt to evolving business requirements.
    • Strong presentation and communication skills to effectively manage internal and external partners
    • Good analytical and problem-solving skills. Strong influencing skills (confident, assertive, diplomatic) with ability to negotiate
    • Goal-oriented, entrepreneurial with a strong business acumen
    • Strong relationship-building skills, with a positive and enthusiastic outlook
    • Proficiency in Microsoft suite of products

Preference will be given to candidates who APPLY ONLINE.