SUBSIDIARY ABS-CBN Corporation
POSITION Data Engineer - CRM (For Pooling)
WORK LOCATION National Capital Region
DATE POSTED March 19, 2020

BUSINESS SUMMARY

ABS-CBN Corporation is the Philippines' leading information and entertainment multimedia conglomerate. The Company is primarily involved in television and radio broadcasting, as well as in the production of television and radio programming for domestic and international audiences and other related businesses. ABS-CBN produces a wide variety of engaging, world-class entertainment programs that are aired on free-to-air television.

The Company is also one of the leading radio broadcasters, operating eighteen radio stations throughout the key cities of the Philippines. ABS-CBN provides news and entertainment programming for nine channels on cable TV and operates the country's largest cable TV service provider. The Company also owns the leading-cinema and music production and distribution outfits in the country. It brings its content to worldwide audiences via cable, satellite, online and mobile.

The Company has interests in content development and production, cable and satellite television services, merchandising and licensing, mobile and online multimedia services, glossy magazine publishing, video and audio post production, and overseas services, all of which complement and enhance ABS-CBN's strength in content production and distribution.

RESPONSIBILITIES

    1. Implements the enterprise customer data strategy, ensuring sufficient and accurate customer data is collected to meet group and LOB needs
    2. Look for opportunities to grow the base of known ABS-CBN customers to enable one to one marketing
    3. Progressively enriches customer profile for better segmentation and cross-sell and upsell campaigns
    4. Implements regular checkpoints that ensure the collected customer data is updated and accurate over time
    5. CRM’s main point person for data privacy
    6. Acts as the main liaison between CRM and CBDRA / IT for the division’s data requirements

REQUIREMENTS

    • Candidate must possess at least Bachelor’s/College Degree, preferably in Computer Science, Engineering, Management of Information Systems, or equivalent
    • Required skill(s): data engineering, project management, process engineering, general management
    • Proficiency in data ETL using SQL or Phyton, and statistical background using R or SAS languages are preferred
    • At least 8-10 years’ work experience in the related field: CRM for digital, media and/or cable, Business Analytics, Data Engineering experience preferred
    • Must be willing to work in ABS-CBN Quezon City

Preference will be given to candidates who APPLY ONLINE.