SUBSIDIARY ABS-CBN Corporation
POSITION Digital Account Officer
WORK LOCATION National Capital Region
DATE POSTED July 08, 2019

BUSINESS SUMMARY

ABS-CBN Corporation is the Philippines' leading information and entertainment multimedia conglomerate. The Company is primarily involved in television and radio broadcasting, as well as in the production of television and radio programming for domestic and international audiences and other related businesses. ABS-CBN produces a wide variety of engaging, world-class entertainment programs that are aired on free-to-air television.

The Company is also one of the leading radio broadcasters, operating eighteen radio stations throughout the key cities of the Philippines. ABS-CBN provides news and entertainment programming for nine channels on cable TV and operates the country's largest cable TV service provider. The Company also owns the leading-cinema and music production and distribution outfits in the country. It brings its content to worldwide audiences via cable, satellite, online and mobile.

The Company has interests in content development and production, cable and satellite television services, merchandising and licensing, mobile and online multimedia services, glossy magazine publishing, video and audio post production, and overseas services, all of which complement and enhance ABS-CBN's strength in content production and distribution.

RESPONSIBILITIES

    1. Able to assess the digital requirement of Sales and Marketing in an inquisitive and proactive manner.
    2. Strategically provides the over-all directions to the internal teams based on the brief of the client.
    3. Liaise with different internal teams to check, develop and implement requirements of the client. It includes but not limited to ideation, creative and copy requirements, and feasibility checking.
    4. Coordinates with publishers for proper and timely implementations of branded digital executions.
    5. Ensures all implementations have proper documentations.
    6. Able to use internal tools for documentations of all implementations.
    7. Provides Post Mortem reports of all implementations working alongside internal key stakeholders.
    8. Receives and cascades updates from different line of businesses or project owners to know all ad opportunities and know how to implement them.   
    9. Keeps up-to-date on digital marketing trends and developments and uses these trends to further hone his/her role as Digital AO.
    10. Might require seasonal, overtime, weekend/off-site work.

REQUIREMENTS

    Basic Qualifications:

    • Possess a Bachelor’s degree in Marketing, Advertising, Mass Communication, Economics, Statistics and/or any Management course
    • 1 year experience in digital marketing, digital advertising, digital media buying, account management, and project management preferred
    • Fresh graduates are welcome to apply

    Skills:

    • Strong influencing skills (confident, assertive, diplomatic)
    • Strong relationship building skills, with a positive and enthusiastic outlook
    • Flexible and open to change to an organization
    • Team player
    • Strong communication and strong presentation skills
    • Strong writing/editing skills
    • Driving client servicing excellence.
    • Should be knowledgeable in digital marketing and trends.
    • Good analytical and problem solving skills.
    • Can work independently.
    • Very organized and keen to details
    • Ability to understand issue from both business and customer perspective.
    • Strong leadership and communication (written and verbal) skills to effectively manage internal and external customers.
    • Should be able to identify business development priorities.
    • Drive the implementation of the projects/campaigns with the internal customers
    • Be able to work efficiently and effectively despite extreme pressure.

Preference will be given to candidates who APPLY ONLINE.