POSITION Digital Content Manager
WORK LOCATION National Capital Region
DATE POSTED May 31, 2019


Star Recording, Inc. - or simply, Star Records - was a major diversification move in the evolution of ABS-CBN from a broadcast media to a fully integrated entertainment company. After gaining a solid foothold in film production and distribution (Star Cinema) and merchandising (ABS-CBN Licensing), venturing into the music business was an obvious development. 

Incorporated in February 1995, Star Records began commercial operations in September of the same year, having signed an exclusive distribution agreement with Sony Music Entertainment, covering the entire country except Metro Manila. 

Within a few months, the company managed to set up what has become the largest provincial sales and distribution network, with branches in Cebu, Iloilo, Davao and Cagayan de Oro, complemented by a team of sales representatives for Northern, Central and Southern Luzon.


    Position Summary

    This position is responsible for strategizing and leading initiatives that will provide digital content that drives revenue and helps increase brand awareness and engagements of Star Music digital platform and social media sites.

    Duties and Responsibilities.

    1. Oversees the conceptualization and execution of digital contents of Star Music.
    2. Oversees and manages a team of website producers and editors who provides content needs of Star Music (e.g., Digital, AdProm, Events).
    3. Works with teams from other business units and partners for shared digital products / campaigns
    4. Leads brainstorming for the website’s monthly content plan.
    5. Creates and manages story and content ideas, considering reader and audience appeal
    6. Keeps track of the targets set for YouTube channel. Ensures timely release of videos published in YouTube (e.g., lyric, official audio, in-studio)
    7. Revises and proofreads all articles, YouTube scripts, and subtitles for publishing.
    8. Oversee and manage the digital video production team:
    • Video Editing
    • Thumbnail creation
    • Titling
    • Art Card production 
    • Video promotion
    • Livestream production
    • Subtitling of videos
    • Original content shoot
    1. Monitors day-to-day trending topics & shows and create related articles and features
    2. Ensures that all website properties conform to publishing standards;
    3. Monitor company’s digital presence versus competitors.
    4. Researches on the best digital trends and practices that can be used for repurposing initiatives
    5. Looks for new digital revenue streams as relevant to Star Music business
    6. Performs other tasks to be assigned from time to time.


    • Has exceptional creative acumen/skill on content planning up to execution.
    • Has above standards competency on production management, editing and production technology
    • Must be familiar with emerging digital technologies such as social media sites, streaming media, blogging, etc.
    • Ability to work in a team fostered environment.
    • Has good oral and written communication skills.
    • Ability to work in a multi-tasked environment.
    • Ability to prioritize and organize work.

Preference will be given to candidates who APPLY ONLINE.