SUBSIDIARY Creative Programs Inc.
POSITION Marketing Supervisor
WORK LOCATION National Capital Region
DATE POSTED March 05, 2020

BUSINESS SUMMARY

With its range of content spanning from various passions and interests catering to a vast number of viewers, the Creative Programs, Inc. (CPI) team has continued to be the leading content creator for the affluent Filipino viewers.  The subsidiary has two main functions namely, it (1) manages, operates and delivers channels as well as it (2) promotes the CPI channels to cable operators exploring the new leverages on new revenue opportunities through their channel distribution section.

CPI continues to cater to a particular target audience producing programs such as Hero and Balls to Lifestyle Network, Myx, Jeepney and their still number one cable channel in the country, Cinema One.  These programs are carefully managed, combining foreign acquired programs and local productions.  Aside from delivering the most-awaited programs, shows, and teleseryes, CPI has also continued to excel in mounting events which the advertisers and viewers have highly anticipated.  Such programs would include Lifestyle Network's Summer Soul, Myx Mo by Myx, Cinema One Originals and Hero's Face Off.

RESPONSIBILITIES

    Position Summary
    Create and implement effective promos and campaigns for CPI brands that increase customer satisfaction and earnings in alignment with the brand’s marketing strategy.

    Duties and Responsibilities
    Customer Satisfaction:
    1. Create and implement effective 360 marketing promo initiatives for CPI brands based on the brand’s objectives, marketing strategy, and budget to increase affinity and brand following.
    Earnings Improvement:
    1. Work with the Brand Head to create unique and creative campaigns that will strengthen and drive revenue for the brand.
    Reengineering the Business Process:
    1. Maximize daily output through effective time management.
    2. Create a system to organize and implement deliverables efficiently, minimize delays, prevent unnecessary expense and avoid customer dissatisfaction
    Synergy:
    1. Initiate cross-promotion opportunities and brand alliances across ABS-CBN platforms and other partners that will aid in marketing CPI brands related events and products.

REQUIREMENTS

    • Graduate of Mass Communication, Journalism, Advertising, Marketing or any marketing-related course
    • At least 1 year of previous work related experience required, but 2 years of previous work experience is preferred.
    • With excellent interpersonal skills, time management and organizational skills, multitasking skills, verbal and written communication skills.
    • Able to work in a team fostered environment.
    • Able to thrive under pressure and adapt to a flexible schedule
    • Excellent computer skills including Microsoft Office applications

Preference will be given to candidates who APPLY ONLINE.