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JOB RESPONSIBILITIES

The Digital Writer for ABS-CBN.com is responsible for crafting and delivering compelling, high-quality, impactful, and digital-first content across a range of topics—including, but not limited to, local breaking news, lifestyle features, and in-depth behind-the-headlines stories. The work must reflect the trusted journalism and public service values of the ABS-CBN brand.

The Digital Writer delivers clear and in-depth stories by searching for and pitching relevant stories, researching, gathering and verifying credible information, and monitoring developments across beats all while keeping the digital audience (both local & global) first in mind. S/he must be an ethical storyteller who can identify what matters most in a fast-moving digital landscape with a sharp understanding of the available data and keeping up to date of the digital trends and events.

• Craft, report, write and edit multiple stories and content per week (e.g. news, features, listicles, articles, etc.) that helps drive traffic and engagement based on the organization’s content strategy, plan, style and editorial guidelines and policies
• Brainstorm and pitch fresh and new content forms and topics
• Ensure content is SEO compliant – includes all of the operational hygienics and conduct simple keyword research using SEO guidelines to increase web traffic.
• Update website content as needed especially for articles that have updated news, etc.
• In-depth research on related topics, subjects, online sources, interviews, and studies from credible sources to get factual information and authentic detail.
• Ensure all-around consistency (style, fonts, images and tone) across produced content.
• Identify and apply supplemental materials to the content as needed (graphics, photos, videos, audio, etc.)
• Proofread articles before publication.
• Prepare and present well-structured drafts to editors for input, feedback, and approval.
• Ensure content is delivered on time.
• Assisting in the creation of content style guides.
• Identify and understand audience needs and wants to be applied to the content.
• Be data informed, constantly looking at data to inform and guide content
• Work closely and collaborate with internal teams as needed.
• Performs other tasks as may be assigned by immediate superior.

QUALIFICATIONS

• Graduate of Mass Communication, Journalism, Advertising, Marketing or other relevant field or equivalent education and experience
• At least 3 years demonstrated experience in digital editorial publication; has extensive knowledge, exposure or expertise in any of the following topics: news, lifestyle
• Knowledgeable in digital trends & its audience
• Ability to interview and find credible sources
• With exceptional project management skills and can organize and execute multiple projects under tight deadlines, excellent verbal and written communication, interpersonal and analytical skills, able to relate well with people from all levels, flexible, thrives under pressure
• Excellent writing skills and editorial judgment