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Specialist, Advertising and Promotions
Full-Time
category Marketing and Business Dev
created 2025-12-09
end dateCloses: 2026-06-30
location National Capital Region, Metro Manila, Philippines
location Views: 23
Company logo
ABS-CBN Music
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Job Info
Career Level: 1-4 Yrs Experienced Employee
Posted: 2025-12-09
Apply Before: 2026-06-30
Application Deadline: 2026-06-30
Work Arrangement Type: Hybrid
Description

1. Strategizes and effectively implements communication slants in media briefings and press releases of ABS-CBN Music products.
2. Conceptualizes, curates, pitches and presents promotional plans for music releases, assets, catalogue for execution in various platforms such as but not limited to Television, Radio, Print and Press, on-ground promotional activities and events.
3. Arranges and communicates publicity write-ups and materials to internal and external media anchored on the PR/publicity strategy of music releases.
4. Ensures timely communication and issuance of press releases to various platforms and partners
5. Creates effective artist guesting plans.
6. Handles pitching and booking to various platforms including but not limited to TV, radio, online shows and events.
• Distributes music products to local and international radio stations.
• Monitors frequency and effectivity of radio airplay.
7. Coordinates blog conference and media conference to Single Point of Contact
8. Ensures relevance and timely availability of creative visual assets for the promo guesting and media tour.
9. Assists in managing and organizing promotional activations including showcases, and virtual or on-ground events.
10. Participates in external artist related events such as shows, music festivals, and promotional visits.
11. Handles coordination of any promo guesting to artists and artist management.
12. Establishes rapport with the artist or talent manager in order to elicit cooperation regarding implementation of publicity plans.
13. Reports progress of projects to the Label Head and PubProm Lead (e.g. stutus of projects)
14. Keeps oneself updated to trends to craft and execute effective and competitive pubpromo plan for artists and releases
15. Attends to documentation and administrative requirements as part of the completion of task for publicity and promotions activities (e.g. documentation of Supplier agreements, processing of payments, submission of status/completion report, etc.)
16. Builds wide network of publicity pool and tap when necessary.
17. Performs other tasks may be assigned from time to time.

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