SUBSIDIARY ABS-CBN Star Music
POSITION Multimedia Producer (For Pooling)
WORK LOCATION National Capital Region
DATE POSTED January 29, 2024

BUSINESS SUMMARY

Star Recording, Inc. - or simply, Star Records - was a major diversification move in the evolution of ABS-CBN from a broadcast media to a fully integrated entertainment company. After gaining a solid foothold in film production and distribution (Star Cinema) and merchandising (ABS-CBN Licensing), venturing into the music business was an obvious development. 

Incorporated in February 1995, Star Records began commercial operations in September of the same year, having signed an exclusive distribution agreement with Sony Music Entertainment, covering the entire country except Metro Manila. 

Within a few months, the company managed to set up what has become the largest provincial sales and distribution network, with branches in Cebu, Iloilo, Davao and Cagayan de Oro, complemented by a team of sales representatives for Northern, Central and Southern Luzon.

RESPONSIBILITIES

    • Conceptualizes marketing campaign for ABS-CBN artists, audio & video releases (new
    and catalogue) and events
    • Prepares creative builds for Creative Director, Label Head, Artists Management, partners
    platforms (e.g. Spotify, iTunes, etc.) and other key members of the team
    o Conducts research about the artists
    o Proposes visual directives and concepts for photos, cover arts, videos and other
    marketing and promotional collaterals
    o Presents plans to artists and artists management
    o Assists in crafting branding for artists in line with sonic profile build for
    songs/creative direction of music
    • Monitors progress of projects (e.g. calendar, schedule, Charts, milestones, etc.)
    • Assists in editing profile of artists in streaming platforms (e.g. Spotify)
    o Choosing photos
    o About the artist
    o canvas
    • Attends and coordinates concerns of the artists with the Label Heads, as needed
    • Communicates, orchestrates and cascades marketing plan to the Promotions teams and
    concerned department including but not limited to Publicity and Promo team, Digital,
    Events, partners/distributors (e.g. Orchard), etc.
    • May attend events, shoots, on-ground marketing plans activations onsite as may be
    required to ensure execution of the agreed plans
    • May be requested to participate in online or onsite meetings
    • Attends to documentation and administrative requirements as part of the completion of
    the services

Preference will be given to candidates who APPLY ONLINE.